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Hyundai Glovis is pushing forward with an AI-driven operational transformation. The initiative aims to strengthen employees' AI deployment capabilities, maximize operational efficiency, and internalize AI technologies across the organization. On the 25th, Hyundai Glovis announced that it recently conducted the inaugural session of its "AI Bootcamp."

The AI Bootcamp is an in-house educational program designed to help employees streamline and improve their daily work by utilizing AI agents. Over a six-week period, participants engaged in hands-on training using AI agent and coding agent tools, subsequently executing innovation projects directly tied to their actual duties.

Moving beyond merely proposing ideas, participants generated tangible outcomes that can be immediately felt on the job, such as data analysis and workflow optimization. For instance, a participant from the car carrier business division built a vessel operations portal powered by vibe coding—a method where the AI generates functional code when requirements are inputted in natural language.

Previously, essential operational details such as shipping routes, port facility data, and stevedoring costs had to be searched and verified across separate, individual databases. By utilizing the newly established portal, employees can now access detailed port information, calculate stevedoring costs, and review operational manuals much faster and with greater ease.

Similarly, a participant from the used car business division leveraged vibe coding to develop a personalized vehicle recommendation framework. This system analyzes a customer's specific budget and vehicle preferences while evaluating their lifestyle tendencies—such as whether they prioritize brand value, design, practicality, driving dynamics, or eco-friendliness—to pinpoint the most suitable vehicle.

To pinpoint customer tendencies with higher accuracy, the system refines its questioning. For example, it gauges whether a buyer values cost-efficiency over brand prestige, or goes further to ask whether they prioritize outward success recognized by others versus personal happiness, thereby deeply understanding customer needs.

"To truly internalize AI, members of our organization must recognize the necessity of AI utilization and actively participate in spreading its adoption," said Lee Kyu-bok, CEO of Hyundai Glovis. "The time has come to maximize operational efficiency through AI, allowing us to redirect the time saved toward customer care and generating higher added value."

                                                                                                          Kang Tae-yun