HYBE, home to BTS, acquires Ithaca Holdings, home to Justin Bieber

Apr 05, 2021, 09:00 am

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BTS’ management agency HYBE has acquired Scooter Braun’s Ithaca Holdings.

Formerly Big Hit Entertainment, HYBE will acquire a 100% stake through its subsidiary HYBE America by paying 1.19 trillion won ($1.05 billion) for the merger. That includes SB Projects, management clients like Justin Bieber, Ariana Grande, Demi Lovato, and Big Machine Label Group.

“This is a new adventure no one could have ever imagined,” HYBE CEO Bang Si-hyuk said in a statement. “The two companies will work closely leveraging our proven track records of success, knowhow, and expertise to create synergy, transcend borders and break down cultural barriers.”

#HYBE #BTS #Scooter Braun #Ithaca Holdings #Justin Bieber 
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